I’m trying to stop screwing around, and get more serious about my branding and marketing efforts, now that I have a new book ready to come out, The Pono Way. (Oh yeah, I have a new book ready to come out. More about that later.)
To that effect, I created some new social media pages for myself, for my author identity. Here they are:
Follow them! And I’ll follow you. Let’s all follow each other’s accounts in a big daisy chain and rip a hole in the space-time continuum!
They say you shouldn’t exhaust yourself posting to every social media platform, but stick to the ones you like and feel comfortable with. I use all of these personally, but for different things. We’ll see which ones work for me as an author. I kind of hate Twitter, but it has a dedicated #WritingCommunity, so you kind of have to be there right now. I’m on Facebook personally all the time, so that will probably stick around. Instagram is image-based — you can’t post without an image — but you can also right surprisingly long captions. And it has a committed #Bookstagram community too, so it’s good to try and hook into that.
Two years from now, this may all have changed, of course. But you can see my current contacts, whatever they may be, on my Contacts page.
Indie Author Day at my library was a success! Ten people attended, just the right amount for our small meeting room. Most of them were indies who had already published a book or two, or were working on one. So we had a very collegial discussion.
Author Rob Cerio presented on “How to Know When Your Manuscript Is Ready” – technically as well as artistically.
Romance Author Farrah Rochon spoke about being a “hybrid author,” one who publishes both with a traditional publisher and independently. When the rights to her early novels for Harlequin Romance reverted back to her, she re-published them independently, while continuing to work with other New York publishers.
One thing Farrah said which I found very interesting, is that she feels her trad-published books provide her with discovery — marketing, being in brick and mortar bookstores — but her indie books are where she earns more money these days. That seems like a sound strategy, I wonder how many authors are trying that.
Author Zach Bartlett, who is also one of my librarian coworkers, presented on working with a small press, which is kind of in between indie and trad: you can get into bookstores, get professional book production, but you usually don’t earn an advance, and have to do a lot of marketing yourself.
I also want to thank my workshop partner, Xavier DeSoto, who came by to help me set up for the event, and took the pictures. Thanks, Xavier, that support meant a great deal to me!
We also watched several education videos from the Indie Author day website, on topics like designing a book cover and marketing. They had good information.
There is some other useful stuff on that website, which we didn’t get to, or wasn’t appropriate for the venue. Ingram Spark, the POD publishing arm of the book distributor Ingram, has a podcast about indie publishing, and there are a couple episodes of it there, on Print on Demand publishing, and on using ISBNs (International Standard Book Numbers, the UPC code for a paper book that allows it to be ordered and moved through the various retail systems, including library purchasing.)
There are two videos about leveraging Wattpad for your writing platform, which I found very interesting. Wattpad has always gotten very mixed reviews, but it obviously works for some people. It even has its own publishing imprint now, and a development arm that shops Wattpadder’s stories to Hollywood for film and TV. Are Wattpadders being fairly compensated for that? I don’t know, you would certainly have to do your research.
There is a PDF “Guide to Self Publishing” from Elite Authors, which has some solid information in it, if you can hack your way through the hard, hard sell on the first five or so pages.
You can also see what went on at other libraries across the country on social media by using the hashtag #indieauthorday2019 on Twitter and Instagram.
All in all, my day went very well and I hope to do the same next year. Next year, Indie Author Day is on November 7, and it is being co-marketed with Nanowrimo. So we have to think of some way of combining the two. Maybe a day-long write-in, with breaks for workshops, games, and food.
Attendees, stay in touch. Let’s work together over the course of the year. I hope to see you all next year!
I heard Billy Joel’s song “Only the Good Die Young” on the radio. And I thought, “Man, this is kind of ugly. I don’t think this would fly in today’s climate. Mocking this girl’s religion and pressuring her into sex?”
And yet. It’s just a song. Maybe we have gotten too sensitive these days.